we saw firsthand this year that cutting corners on snacks doesn’t pay. The venue brought in pre-packed popcorn, bought cups, and then paid staff to portion everything. By the time they added up the extra time, handling, and waste, it actually cost more than having us pop it fresh on site. And without the fresh aroma in the air, they lost that buzz that pulls a crowd. Freshly made popcorn and candy floss don’t just cost less in real terms, they also bring the atmosphere that gets people talking and buying.